Google Ads management for Shopify stores

Shopify's Google & YouTube app syncs your products to Merchant Center and can create a basic campaign. It's a good start, but it sends your Shopify product titles and descriptions as they are. Those were written for your store, not for Google search. It also doesn't build a campaign structure around your margins or tell you which products are losing money.

Tracking is the other common gap. Duplicate purchase tags from old apps, missing order values or a mix of GA4 imports and Google Ads tags can make reported results look better or worse than they really are. Smart bidding is only as good as the conversion data behind it.

We review your Merchant Center sync and use supplemental feeds or feed rules to improve titles, add missing attributes and create custom labels from your Shopify tags, types and collections, without changing your storefront.

We check that purchases are tracked exactly once with the correct value, then build Shopping, Performance Max and Search campaigns around your bestsellers, margins and collections.